CELLAR was founded by two Cornish Engineers, Sam and Dan—we became mates during our Engineering apprenticeship back in 2018. Growing up in Cornwall, surrounded by rugged coastline and sandy beaches, we naturally became apart of the local surf and skate scene. That deep connection to the outdoors, nature, and Cornish culture runs through everything we do—from our design choices to our brand ethos.

With our solid engineering background and a shared passion for fingerboarding, we bring a unique edge to the scene—focusing on quality, creativity, and community. We truly believe in CELLAR as more than just a brand—it's a crew, and we appreciate everyone who rides with us.